EVGA stops production of video cards immediately

Hardware manufacturer EVGA immediately stops the production of video cards. The primary reason would have been a “disrespectful attitude from Nvidia”.

The news arose from a conversation between EVGA chairman Andrew Han and Steve Burke of Gamers Nexus. Much of the precise information is under embargo, but the accompanying video breakdown lists a lot of facts about the discontinued production.

According to Han, the “disrespectful” aspect mainly comes down to a lack of communication between Nvidia and its partner manufacturers. For example, EVGA, like many other Nvidia partners, should often already produce GPUs with defective details. “It’s only when an Nvidia spokesperson announces a price on a podium that partner manufacturers know what to charge for their products,” the Gamers Nexus report states. “It’s hard to do business when you spend months working on a product that you’re not sure of the price for.”

Initially, the EVGA chairman simply announced that he would discontinue the collaboration with Nvidia, but apparently the manufacturer is not waiting for new GPU partners. Even after Burke’s insistence on a possible connection with AMD or newcomer Intel, Han is clear: EVGA’s adventures in video cards are over.

Video cards are, especially outside the United States, what EVGA is mainly known for. However, according to Han, leaving the sector does not mean the end of EVGA. The chairman foresees that the American company will continue to run, that it will not have to offer itself for sale, but also that it has no plans to tap into new product groups.

Han notes that he will “place employees elsewhere” who become unemployed and will continue to pay for a considerable time. Whether this is profitable in the longer term is doubtful. EVGA has just under three hundred employees worldwide; there is not much room to slide, certainly not without a video card division. Just under 20 percent of the workforce was also shelved earlier this year, when EVGA quietly scaled down its Taiwanese production.

Still, the EVGA chairman claims that the termination of the collaboration (and with it the entire video card production) would not have been a difficult choice. “This, difficult? No, partnering with Nvidia is difficult,” paraphrases Burke in the extended Gamers Nexus video.

EVGA would have already indicated to Nvidia in April of this year that it would end the collaboration — that reporting would not have gone further than the Nvidia summit since then. In the meantime, EVGA’s development teams were still working on prototypes of new RTX 40 cards, which Han said were fully functional, but the cards will never actually be sold.

Nvidia’s current generation of RTX 30 cards will continue to support EVGA. The manufacturer still has an inventory of the cards, for example to replace missed orders or defective models (under warranty), but Han expects that EVGA’s last video cards will run out before the end of 2022.

EVGA’s snide words and Gamers Nexus’ video throw extra spanner in the works for Nvidia, especially now. The GPU giant will unveil a new generation of video cards (RTX 40) on September 20 — one that EVGA no longer wants to play a “lap dog” for, according to Han.

The collaboration that has since ended was a particularly long one. Shortly after its foundation in 1999, EVGA manufactured many Nvidia products, eventually growing into one of the largest Nvidia partner manufacturers in the United States. In addition to video cards, EVGA also produces motherboards (including recently those on AMD’s chipsets), computer power supplies and occasionally some peripherals for gamers, such as mice and keyboards.

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